How to monetize Instagram followers with a page of your own
Instagram is where people find you. A subscription page is where the ones who want more can pay you for it.
Why followers alone do not pay
Instagram has its own ways to earn, such as subscriptions, gifts and brand partnerships, with eligibility rules that Instagram sets and changes. Brand deals depend on a brand choosing you. None of them lets you decide what you sell and at what price.
A page of your own does. Your followers stay on Instagram, and the people who want more of you follow the link in your bio.
Five steps to your first paying fans
Pick what is exclusive
Longer versions, full sets, behind the scenes, personal replies. Something your public feed only hints at.
Set a price
A monthly subscription plus one off extras such as pay per view and custom requests.
Put the link in your bio
And tell people in stories what subscribers get, within Instagram rules.
Post on a rhythm
Use a planner so subscribers get something every week.
Talk to your supporters
Messages and thank yous keep people subscribed.
See what your audience could bring
Income is your followers, times the share who subscribe, times what each pays. Put in your own assumptions and see the range.
Questions about this
Can I link my SuperFan page from Instagram?
Yes, as long as your public posts and your bio follow Instagram rules. Keep exclusive content on SuperFan.
Do I need many followers?
No. There is no minimum on SuperFan. A smaller audience that cares about you can matter more than a large one that scrolls past.
What does SuperFan take?
20 percent of what fans pay. You keep 80 percent and there is no monthly fee.
Build your audience. Own your income.
You keep 80 percent of every sale, with no monthly fee.